Here is the intervention of the Secretary to the Prime Minister with responsibility for Tourism, Michela Vittoria Brambilla, at the first National Congress of the PDL, March 28 2009.Cari friends, as you all well for me these days are very special. That the People of Liberty, was born some time in the hearts of millions of people, finally its official structure. All together we are companions on a journey that fills us with enthusiasm and will take us far. We are lucky, the privilege but also an enormous responsibility to live as a protagonist, day by day, the realization of this dream, which is called People of Freedom. And we know how, in politics, is hardly what one would dreams then avverarsi.Mentre us today, we are here to talk only about facts and certainties: a major party, the biggest I've ever had Italy Republican, imparting a radical policy Paese.Sono this day doubly special and unique, especially for people like me who has decided to enter politics because they believed this was the right pattern, the only possible change to finally the course politics and history of this Paese.Una policy that had become so stale, plaster, self, no longer possible none of the reforms that this country needed to go back to look with optimism to their futuro.Tutti we could measure irritation now reaching the peak it had created among the citizens, the state disaster management by the government of the Left: a compendium of carelessness and ideologies that were leading to paralysis, not only politics but the whole country. Having now finally given identity, voice and real representation to the citizens and also have structurally changed the party system is a political fact of absolute rilevanza.Ora, with the People Liberty, nothing will be as well prima.E you put your heart at rest our opponents, because today the civil society would not accept more jumping back, repechage of the old politics no longer accept a system of parties other than the now, with us, they are now structured and is able to lead this country in the flow of most modern democracies occidentali.Parlo of democracies in which the rights of citizens are, for the institutions, the most important point of reference. I speak of democracy in which liberalism is an undeniable value, as are the market, security, dignity. I speak of democracies in which the costumes, laws, traditions, culture and religious identity are also irreplaceable value that the state must protect and difendere.Come now become a primary value also reforms, because Italy is no longer hampered by a political system and worn out or inefficient institutions and a dysfunctional public system. Will no longer be the case, because with the People of Liberty is set in motion a process of unstoppable cambiamento.E let me conclude by thanking Berlusconi for wanting to trust in government, the responsibility of a sector of great importance for the development of this country, which is certainly the turismo.Vorrei tell you that I'm doing everything to restore strength, vitality, momentum and facilities to the first industry of our country that for too many years, has been left derelict stessa.Il Tourism is a sector that produces more than 10 percent of our gross domestic product and provides employment to nearly 3 million Italians. But it's an engine that needs to run a national policy, a system programming, innovative strategies, that is all that is now essential to remaining competitive against countries that, unlike ours, have long including the need to support the system of tourism with policies, structures and resources adeguate.E today, then, the 'tourism industry was in serious difficulty, even guilty by factors that have created enormous damage to our image as the disaster of waste in Naples, the disaster that this government had the ability to address and risolvere.Ma the result of all these past mistakes was certified late last year. The figures speak for themselves: in 2008, our tourism has lost 4 billion in revenue, and private job more than 40 000 persone.La responsibility of those who left us this disastrous legacy is enormous. But I want to tell you that this Government has firm determination to decisively reverse the trend and finally give birth to a national policy of tourism, together with the regions and all local authorities, making a real scheduling system, together with all institutions with tourism ministerial meeting places have. This is a turning point in our country desperately needs to go back to being competitive in international markets and at the same time to produce the added value of resources that now are essential to our economy, to address the economic crisis and to better prepare those who are our real assets to develop futuro.Cominciare really make a system to increase the competitiveness of our tourism is certainly one of the most urgent policy reforms this government will go about producing. The reason is clear: our tourism system is potentially capable of producing that value added resources that Italy badly needs to overcome the crisis and look to the future with greater optimism, drawing on a pool of tourism demand, since 1950, has grown exponentially. At that time there were only 26 million tourists around the world and, in large part, were in our country. Today, the most recent estimates predict that next year will be about 1 billion tourists who set out for the planet. So a huge growth. And Italy has the potential to intercept a large portion of these flows, but must take action, without losing a moment of time, to strengthen, with foresight and determination in his bid turistica.Si economy is heading that, in the world, had, in recent years, the largest increase ever. We can not afford to lose this opportunity. We have a wealth of extraordinary excellence. In addition to the celebrated city of art, every corner of Italy is made of history, culture, architecture, signs of ancient civilizations, landscape, food, wine, sea, mountains, lakes, castles, churches, historic houses, spas, design, Italian style that has no equal. Potential for tourism and enormous wealth that was and continues to be unique: the first in the world. If, in the past, we had implemented appropriate strategies, today the Italian tourism would probably already capable of producing at least 18% of our gross domestic product, just as it did in Spagna.Ma now turn the page. Moreover, the goals that this government intends to vigorously pursue the modernization of the machine are its public, a further streamlining of its equipment and a policy which, through a system programming, enhancing and making more and more competitive on today's assets may economia.Tra these leverage our tourism will play a leading role. Not only in attracting and retaining tourism within national borders - that goal remains a priority - but also through a renewed attraction of investments. The tourism industry can and must become the driving force for our economy. So I'm here today, ahead of you, I renew my commitment to all in the interest of our beautiful Italy and Italians. Our country will seize this great opportunity. And I can tell you that I will not consider fulfilled my mandate will not be until this happened. Thank you.
0 comments:
Post a Comment